Privacy Statement
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1. INTRODUCTION AND SCOPE2. HOW WE COLLECT YOUR PERSONAL DATA3. TYPES OF DATA WE COLLECT AND WHY4. COOKIES AND OTHER SIMILAR COLLECTION TECHNOLOGIES5. SHARING YOUR DATA6. INTERNATIONAL DATA TRANSFERS7. INFORMATION SECURITY8. DATA RETENTION9. YOUR PRIVACY RIGHTS10. MINOR’S PRIVACY11. CHANGES TO THIS PRIVACY STATEMENT12. WHO IS RESPONSIBLE FOR YOUR DATA13. CONTACT INFORMATION14. COUNTRY-SPECIFIC AND OTHER STATEMENTS

1. INTRODUCTION AND SCOPE

CNH is a leading equipment and services company engaged in the design, production, marketing, sale, and financing of agricultural and construction equipment. As a global company, we are subject to the different data privacy laws that apply in the markets in which we operate. Whether you are a dealer, distributor, end-use customer (or prospective customer), supplier or other stakeholder, we are committed to ensuring that your Personal Data is handled securely and in compliance with applicable laws and regulations. This Privacy Statement explains, among other things, how and why we collect, use or disclose your Personal Data.

This Privacy Statement does not apply to information collected:

  • For employment-related Personal Data from employees, job applicants, contractors or similar individuals, which are addressed by other privacy notices;
  • For your use of our financial services and solutions, further explained in the FINANCIAL SERVICES PRIVACY NOTICES (see Section 14); or
  • For your use of our Telematics Services, further explained in the TELEMATICS PRIVACY STATEMENT (see Section 14).

2. HOW WE COLLECT YOUR PERSONAL DATA

We may collect your Personal Data from you and other sources. When we obtain your Personal Data from more than one source, we may combine or connect such Personal Data. We try our best to inform you about how we will use your Personal Data by ensuring that you receive a privacy notice when your data is collected. In addition, when your Personal Data is disclosed to us by others, we take reasonable steps to ensure that they are legally permitted to do so.
Learn more about how we collect your Personal Data

Personal Data provided directly by you

You may provide your Personal Data to us electronically, in writing, or verbally. This may happen when we interact with you or you interact with our systems, tools, products and services.

Personal Data obtained from third parties

Sometimes we obtain your Personal Data from third parties who collected it for their own purposes, provided they are legally permitted to disclose it to us.  

Unsolicited/Inaccurate Personal Data

In some circumstances, you may voluntarily provide us with unsolicited Personal Data. We ask for your collaboration to avoid sharing Personal Data that is unnecessary. Should this happen, we will take reasonable steps to ensure the unnecessary data is not used and is deleted without delay..

Association of Data

We may also create certain information about you. When we associate this information with other Personal Data about you, we consider this information to be Personal Data. This information includes records of personal property, products, or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies on our websites.

3. TYPES OF DATA WE COLLECT AND WHY

In this section, we inform you of the type of data we collect and why. We use your data when we are satisfied that we have an appropriate legal basis. Please click below to understand the types of data collected, why we collect your data, and the legal basis based on your interaction and the nature of your relationship with us:
Dealers and Distributors

What Data We Collect

Personal Data that we collect typically belongs to the following categories:

  • Personal Details and Contact information: e.g., name, User IDs, email address, telephone number, address, residency, country
  • Professional Information: e.g., role or job title, industry, and work location
  • Financial Information: financial account data (credit card number, bank account), and financial transaction data
  • Communication Information: e.g., emails, communication logs and metadata
  • Preferences: e.g., data from cookies or other similar tracking technologies, survey responses, feedback
  • Images: e.g., still or motion pictures taken during corporate events, provided by you for use on our websites, or that you made public on social media
  • Travel, Transport, and Mobility information: e.g., information related to an event, training, or workshop such as hotel and flight information
  • Medical, Health and Impairment information: e.g., information solely related to your employee’s participation in the event or training, such as information about allergies or assistance needs related to the participant’s impairment or medical conditions
  • Physical and Other Personal Characteristics: e.g., clothing size

Why We Collect the Data

The purposes for processing such Personal Data are to:

Why (Purpose)

Legal Justification

Allow for the delivery of products, services, and information

Performance of services requested by You or Your Customer, and in some instances, for the execution of an agreement

Allow for product and services improvement

CNH’s interest in improving product and service offerings and dealer/distributor experience

Allow for dealer or distributor support and for the management and nurturing of the relationship with you

CNH’s interest in improving product and service offerings and dealer/distributor experience

Allow for data tracking for us for direct marketing communications to you about our products and services

Consent to receiving marketing communications or, in countries where your consent is not required, either CNH interest or as you have not objected to such a purpose

Allow for customer interaction by CNH

CNH’s interest in providing products and services to customers and improving such products and services

Monitor and enforce the terms of agreements to which we are a party as well as notify any changes thereof

Fulfil a contractual obligation

Maintain the safety, security, and integrity during Your visit in our facilities

CNH’s interest to ensure safety and protection

Debug to identify and repair errors that impair existing intended functionality in any dealer or distributor services, websites, or online applications

CNH’s interest to ensure safety and protection

Screening and vetting, establishing and checking Your suitability for CNH

CNH’s obligation to comply with legal and statutory obligations

Protect us from financial, reputational, and regulatory risk and liability, pre-claim and claim management

To defend or exercise CNH’s rights

End-Use Customers (and Prospective Customers)

What Data We Collect

Personal Data we collect about end-use customers belong to the following categories:

  • Personal Details and Contact information: e.g., name, surname, government-issued identification ID card number, social security number, email address, telephone number, address, residency, country
  • Professional Information: e.g., role or job title, industry, company or organizational information
  • Financial Information: financial account data and financial transaction data
  • Communication Information: e.g., emails, communication logs and metadata
  • Device and Equipment Information: equipment identifiers, service history, device network information (IP address), broad geographic location, and other technical information not related to Machine Data
  • Preferences and Behavioral Information: e.g., data from cookies or other similar tracking technologies, survey responses, feedback
  • Social Information: e.g., group memberships and other social information
  • Images: e.g., still or motion pictures taken of you during corporate events, provided by you in person or through our websites, or you made public on social media
  • Medical, Health and Impairment information: Information solely related to the participation in the event or training, such as information about allergies or assistance needs related to the participant’s impairment or medical conditions; and
  • Physical and Other Personal Characteristics: e.g., clothing size

Why We Collect the Data

The purposes for processing such Personal Data are to:

Why (Purpose)

Legal Justification

Allow for delivery of products, services, and information

Performance of services requested by You, and in some instances, for the execution of an agreement

Allow for the pre-sale of products and services

Execution of an agreement

Allow for end user support, and management of the relationship with customers as part of our customer experience programs

CNH’s interest in improving the products and services offering and customer experience

Allow for the creation, maintenance, customization, and securing your accounts with us

CNH’s interest in maintaining your accounts with us and for the provision of goods and services to you

Allow for and manage participation in surveys, events, or training

CNH’s interest in improving the products and services offering and customer experience.

Allow for data tracking for us for direct marketing communications to you about our products and services

Consent to be marketed to or, in countries where your consent is not required, you have not objected to such a purpose

Monitor and enforce the terms of specific agreements with us (warranty, etc.)

Fulfil a contractual obligation

Allow for external and corporate communication

Through your consent or do not object to such a purpose

Allow for updating or improving our products and services

CNH’s interest in improving the products and services offering and customer experience

Allow selected partners to provide their own direct marketing communications about their products and services by disclosing Personal Data to them

CNH’s interest in improving the products and services offering and customer experience

Maintain the safety, security, and integrity during Your visit in our facilities

CNH’s interest to ensure safety and protection

Screening and vetting, establishing and Your suitability for CNH

CNH’s obligation to comply with legal and statutory obligations

Protect us from financial, reputational, and regulatory risk and liability, pre-claim and claim management

To defend or exercise CNH’s rights

Suppliers and Service Providers

What Data We Collect

Personal Data we collect about employees of suppliers, vendors, and service providers belongs to the following categories:

  • Personal Details and Contact information: e.g., name, surname, email address, telephone number, address, residency, country
  • Professional Information: e.g., role or job title, industry, company or organizational information
  • Communication Information: e.g., emails, communication logs and metadata

Why We Collect the Data

The purposes for processing such Personal Data are to:

Why (Purpose)

Legal Justification

Allow for sourcing, procurement and receipt of goods and services

CNH’s interest to source and for (and receive) goods and services

Allow for the creation, maintenance, customization, and securing your accounts with us

CNH’s interest in maintaining your account(s) with us

Monitor and enforce the terms of agreements to which we are a party

To fulfil a contractual obligation

Maintain the safety, security, and integrity during Your visit in our facilities

CNH’s interest to ensure safety and protection

Screening and vetting, establishing and checking Your suitability for CNH

CNH’s obligation to comply with legal and statutory obligations

Protect us from financial, reputational, and regulatory risk and liability, pre-claim and claim management

To defend or exercise CNH’s rights

 

Other Individuals

What Data We Collect

Personal Data collected about other individuals, including media staff, investors, and other stakeholders belongs to the following categories: 

  • Personal Details and Contact information: e.g., name, surname, government-issued identification ID card number, social security number, email address, telephone number, address, residency, country
  • Professional and Educational Information: e.g., role or job title, industry, company, or organizational information
  • Financial Information: financial account data, financial transaction data
  • Communication Information: e.g., emails, communication logs and metadata
  • Preferences and Behavioral Information: e.g., data from cookies or other similar tracking technologies, survey responses, feedback
  • Social Information: e.g., group memberships and other social information
  • Images: e.g., still or motion pictures taken of you during corporate events, provided by you in person or through our websites or you made public on social media
  • Medical, Health and Impairment information: e.g., information solely related to the participation in the event or training, such as information about allergies or assistance needs related to the participant’s impairment or medical conditions

Why We Collect the Data

The purposes for processing such Personal Data are to:

Why (Purpose)

Legal Justification

Allow for the delivery of information and services

CNH’s interest in delivering information and services to You

Allow for the management and nurturing of the relationship with you

CNH’s interest in maintaining our relationship with You

Allow for the creation, maintenance, customization, and securing your accounts with us

CNH’s interest in maintaining your accounts with us

Allow for and manage participation in surveys, corporate initiatives, events, or training

CNH’s interest to engage in surveys, corporate initiatives, events, or training

Allow for fulfilling reporting obligation to the institutional bodies (SEC, etc.)

CNH’s obligation to comply with legal and statutory obligations

Maintain the safety, security, and integrity during Your visit in our facilities

CNH’s interest to ensure safety and protection

Protect us from financial, reputational, and regulatory risk and liability

To defend or exercise CNH’s rights

4. COOKIES AND OTHER SIMILAR COLLECTION TECHNOLOGIES

Technical information that may also constitute personal data (your browser type, operating system, IP address, domain name) may be collected via cookies and other tracking technologies (such as transparent GIF files). Please see the cookie notices at the bottom of our website for further information.

5. SHARING YOUR DATA

We share your Personal Data with the following categories of recipients. Click below to learn more.
Other CNH affiliates
Your Personal Data may be shared with other affiliates of CNH, which act either as controllers or as processors and are formally bound to process your Personal Data solely for the purposes agreed or they commit to.
Third-party service providers
Third-party service providers assist us in providing information, products, or services to you, in conducting and managing our business, or in managing and improving our products or services. When we share information to such third-party service providers, it is subject to appropriate contractual restrictions and security measures.
Authorized third-party dealers and distributors
We may share your Personal Data to authorized third-party dealers and distributors, most of which are independently owned and operated businesses, to distribute the Products and Services and to provide support to you.  These third-party businesses frequently hold and maintain the most direct relationship and contact with end-use customers (and prospective customers) of our products and services.
Other third parties
We may have to disclose your Personal Data with regulatory authorities in circumstances that include, but are not limited to fulfilling our reporting obligation, responding to requests from them, when it is necessary to establish, exercise, or defend legal claims, when you request us to do so if this does not constitute a violation of our or others' rights, or when it is necessary or appropriate to prevent physical harm or material financial losses to us or others. When we are legally compelled to disclose your Personal Data, we will only provide the smallest amount of such data permissible when responding to a request for disclosure.

6. INTERNATIONAL DATA TRANSFERS

Your Personal Data may be processed and accessed from countries other than your country, and where different data privacy laws apply. When Personal Data is transferred internationally, we ensure that the laws in force in the recipient's country provide adequate protection. This includes, by way of example, participation in a data privacy framework granted by an adequacy decision or the adoption of appropriate contractual measures to guarantee the adequate protection of Personal Data. In some countries, obtaining consent allows us to transfer Personal Data to other countries. For any supplemental statements, see the “COUNTRY-SPECIFIC AND OTHER STATEMENTS” section to this Privacy Statement.

7. INFORMATION SECURITY

Your Personal Data may be processed both automatically and manually. We try to protect all Personal Data using measures that are reasonable and proportional to the risks you would be exposed to in case your Personal Data is leaked, lost, and used for unauthorized purposes. Per our internal security policies, procedures and applicable law, these safeguards include physical, administrative, technical, and organizational measures. If a security incident occurs and affects your Personal Data, we will take reasonable actions to avoid or mitigate possible harm to you. When provided for by applicable laws, this may include a notification to you or competent authorities when the incident is likely to result in serious harm.

8. DATA RETENTION

Your Personal Data will be kept, in accordance with applicable laws and regulations, for a period not exceeding the time necessary to achieve the purposes for which it was collected. The criteria for determining the period of retention of Personal Data consider the period of permitted processing (for all the relevant purposes), applicable regulations affecting minimum or maximum retention (if any), limitation of rights, and the legal basis for processing.

We may retain any or all categories of Data when your information is subject to one of the following exceptions:

  • When stored in our backup and disaster recovery systems. Your Data will be deleted when the backup media your Data is stored on expires or when our disaster recovery systems are updated.
  • When necessary for us to exercise or defend legal claims.
  • When necessary to comply with a legal obligation.

When we have no ongoing legitimate business need to process your Personal Data, we may delete or anonymize it.

9. YOUR PRIVACY RIGHTS

Depending on your jurisdiction and that of the CNH controller, you may exercise certain privacy rights to your Personal Data, among these your:

  • Right to Access (Know)
  • Right to Erasure (Deletion)
  • Right to Rectification (Correction)
  • Right to Restrict Processing
  • Data Portability
  • Right to Object
  • Right to Withdraw Consent
  • Right to lodge a complaint with a supervisory authority

You may have other rights provided for by applicable Data Privacy Law. As conferred by applicable Data Privacy Law You also have the right to not receive discriminatory treatment by us for the exercise of privacy rights. To learn more about these rights, click the following link: LIST OF PRIVACY RIGHTS

It is our policy to respect your rights, and we will act promptly and in accordance with applicable legislation. However, these rights may be subject to exemptions or limitations. For example, some of your rights may be limited where we have an overriding interest or conflicting legal obligations.

EXERCISING YOUR PRIVACY RIGHTS

If you wish to exercise one or more rights you are granted by applicable data privacy laws, you can submit a request to us at any time by:

  • completing the online Privacy Request Form
  • sending an email to one of the following email addresses depending on your location:

    Europe, Middle East & Africa: Privacy-EMEA@cnhind.com

    Asia Pacific: Privacy-APAC@cnhind.com

    Latin America: Privacidade-Brasil@cnhind.com

    North America: Privacy-NA@cnhind.com

     

  • contacting the controller for processing your Personal Data or, when available, its designated Data Protection Officer (or equivalent), as detailed in the "CONTACT INFORMATION" section to this Privacy Statement; or
  • if you are a resident of the United States, calling us at the following toll-free numbers: 1 (877) 422-7344 (preferred contact for Case IH customers); 1 (866) 639-4563 (preferred contact for New Holland Ag customers); 1 (866) 542-2736 (preferred contact for Case CE customers); 1 (888) 365-6423 (prefer contact for New Holland CE customers), or 1 (800) 501-5711 (preferred contact for CNH Capital customers).

Depending on the applicable Data Privacy Law, you may be entitled to exercise your rights through methods other than those listed above. .

Should you submit a request to exercise any of your rights, we may ask for additional information to confirm your identity. We will also retain information concerning your request, including your identification and contact details, for as long as necessary to pursue specific objectives, including handling any objections to how we handled your request or any additional requests, internal evaluation of the process, and demonstrating that we handled your request correctly in the event of audits or reviews by competent authorities. Once a request is submitted, you should receive confirmation of receipt from us. If you do not receive such an acknowledgment within a reasonably short time, please contact us immediately. If your request can be met, it will be handled without undue delay and within the timeframe required by applicable data privacy laws. Otherwise, we will promptly inform you about why the request cannot be met.

You may also contact the authority established in your country, state, or territory with the purpose of supervising compliance with data privacy laws.

10. MINOR’S PRIVACY

Our products, services, website and applications are not directed to children or adolescents, and we do not knowingly collect or further process Personal Data of children under 18 years of age. If there is a special initiative addressed to minors between 13 to 18 years of age, we will provide a separate information notice. For any questions, please contact the relevant Data Privacy Team (see Section 13).

11. CHANGES TO THIS PRIVACY STATEMENT

We reserve the right to amend this Privacy Statement from time to time. When we make material changes to this Privacy Statement, we will publish any update on this website, and it will be effective upon posting. We encourage you to periodically review this Privacy Notice to learn how we protect your Personal Data. For any conflicts in translations, the English version of this Privacy Statement will control.

12. WHO IS RESPONSIBLE FOR YOUR DATA

The CNH legal entity acting as controller for the processing of your Personal Data depends on your location and how you interact with us. As a general rule, the CNH legal entity with which you have a primary relationship is the controller for processing your Personal Data. Given that CNH is a global organization, there may be different controllers that process your Personal Data, alone or jointly. A list of CNH subsidiaries and data protection officers which may be responsible for processing your Personal Data is available by clicking the following link: LIST OF CNH ENTITIES

13. CONTACT INFORMATION

Please contact us if you have any questions, concerns, comments, or complaints about the collection and use of your Personal Data:

Europe, Middle East & Africa: Privacy-EMEA@cnhind.com

Asia Pacific: Privacy-APAC@cnhind.com

Latin America: Privacidade-Brasil@cnhind.com

North America: Privacy-NA@cnhind.com

14. COUNTRY-SPECIFIC AND OTHER STATEMENTS

For country-specific addendums and other statements, click on the following links: