CNH (CASE NEW HOLLAND) ANNOUNCES PARTICIPATION IN U.S. DEPARTMENT OF COMMERCE'S TRADE MISSION TO ERBIL, IRAQ
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BURR RIDGE, IL - (July 1, 2008) - CNH (Case New Holland) today announced its participation as one of nine U.S. companies in the U.S. Department of Commerce's (DoC) Trade Mission to Erbil, Iraq.
Led by DoC Deputy Secretary John J. Sullivan, the Trade Mission served as a platform for non-petroleum U.S. companies to interact with leading Iraqi businesses to increase exports to and investments in Iraq. The participants in the Trade Mission had opportunities to give feedback directly to the Kurdistan Regional Government (KRG) on the general direction and scope of the KRG's commercial and industrial reforms.
"This Trade Mission to Erbil was an invaluable opportunity for Case New Holland to continue forging lasting relationships with Iraqi companies to promote ongoing bilateral cooperation, investment, and opportunity in Iraq," said CNH Senior Vice President, Joseph Samora, upon his return from the Trade Mission. "CNH's successful participation in this Trade Mission will grow Case New Holland's position as the market leader in the agricultural and construction equipment industry in Iraq for over 30 years."
In meetings with the KRG Minister of Agriculture, Abdul-Aziz Tayeb Ahmad, officials from the Trade Bank of Iraq, the Iraqi Businessmen's Union, and Iraqi owned companies, CNH promoted collaboration and support between the U.S. business community and Iraqi commercial development.
CNH's involvement in this Trade Mission further strengthens its relationship with Iraq and encourages economic development in the country. As recently as January 2008, CNH completed the sale to the U.S. Department of Defense (DoD) of 200 New Holland Tractor Kits, which included specialized training on the equipment for its Iraqi operators. The sale facilitated the restart of assembly operations at the State Company for Mechanical Industries (SCMI) in Iskandiriyah, Iraq.
CNH has been an active participant in the U.S.-Iraq Business Dialogue (USIBD) since January 11, 2007 when DoC Secretary Carlos Gutierrez appointed Samora as one of ten U.S. members on the dialogue. Last week's trip to Erbil complemented the USIBD's February 9, 2008 trip to Bagdad, Iraq led by U.S. DoC Secretary Gutierrez and in which Samora participated. During that trip, in meetings with Iraqi Prime Minister Nouri al-Maliki and General David H. Petraeus, Commanding General Multi-National Force - Iraq, Samora discussed Case New Holland's 30 years' commitment to the agricultural and construction equipment industries in Iraq and its continuing interest in the development of the country.
CNH Global N.V. is a world leader in the agricultural and construction equipment businesses. Supported by more than 11,000 dealers in 160 countries, CNH brings together the knowledge and heritage of its Case and New Holland brand families with the strength and resources of its worldwide commercial, industrial, product support and finance organizations. CNH Global N.V., whose stock is listed at the New York Stock Exchange (NYSE:CNH), is a majority-owned subsidiary of Fiat S.p.A. (FIA.MI). More information about CNH and its Case and New Holland products can be found online at www.cnh.com.